How Paulo Borrachinha bet big and achieved success on his way to the UFC; understand

Even with 1-3 in his last four fights and several public complaints, what makes the Brazilian have so much prestige with the organization?

Paulo Borrachinha is a Brazilian standout. Photo: Reproduction/Twitter/UFCBrasil

Paulo borrachinha stands out in the middleweight division (Photo: Twitter/UFCBrasil)

Even with a 1-3 record in his last four fights, Paulo borrachinha just need a victory against Sean Strickland No. UFC 302 to be able to compete again for the middleweight belt (up to 83,9kg). But after all, what makes Brazilians have so much morale towards the organization despite a bad sequence of results and several public complaints, including about their contract? O SUPER FIGHTS tries to unravel this 'mystery' in the following text.

See too

Mike Tyson prepares to return to the ring against Jake Paul. Photo: Reproduction/Instagram/@miketyson

Hired by Ultimate in 2017, Borrachinha managed five consecutive victories, four of them by knockout, to reach the middleweight belt dispute against the then champion. Israel adesanya. After the knockout suffered by the Nigerian, in September 2020, the Brazilian fighter's time in the organization took a different direction from what the public knew until then.

PUBLICITY:

From five fights in three years, Borrachinha became an inactive fighter and, since then, he started to perform practically once a season in the last four years. The streaks of five consecutive victories became three defeats and just one triumph, over an already weakened Luke Rockhold, in August 2022. In addition, Paulo also started making public complaints about the organization and USADA (United States Anti-Doping Agency).

There were many criticisms from the former challenger regarding USADA visits during the early hours of the morning at his residence, often even during fight week, where the athlete is naturally more weakened and in need of rest due to the cutting process. of weight. Borrachinha even publicly celebrated when the UFC announced that it would change the organization's partner anti-doping agency.

PUBLICITY:

Complaints about salary

Paulo Borrachinha stands out in the UFC middleweight division. Photo: Reproduction/UFCBrasil

Paulo borrachinha arriving for one of his UFC fights (Photo: Reproduction/UFCBrasil)

After the fight with Adesanya, Borrachinha entered another war: now, outside the Octagon. The Brazilian fighter started to publicly complain about the salary he received from the UFC, which, according to him, had remained the same since his debut in the organization in 2017. The former challenger started demanding a salary increase and said he would no longer work for the company until appreciation would happen.

PUBLICITY:

Amidst the controversies and complaints, Borrachinha went to the octagon two more times, against Marvin vettori e Luke Rockhold, achieving a defeat and a victory, respectively. After beating the former champion, Paulo and his team announced the renewal of his contract with Ultimate for a salary that would be around US$1 million (around R$5 million) at the time, amounts never confirmed by the company.

But after all, even though he is an athlete who clashes with the organization, who publicly complains even to his boss Dana White… what makes Borrachinha have such morals towards the company?

The fight starts outside the octagon

Paulo Borrachinha is featured at UFC 298

Paulo borrachinha tries to get back to winning ways in the UFC. Photo: Reproduction/Instagram

PUBLICITY:

In times of scarce media athletes, Paulo borrachinha He manages to think 'outside the box' and draw attention to his struggles even before they are confirmed. The former challenger is always involved in some rivalry on social media: names like Khamzat Shimaev, Rober Whittaker, Israel adesanya and even the compatriot Alex Poatán has already been 'bitten' by the virtual bait of the fighter from Minas Gerais.

The organization likes athletes who attract attention to their fights, who help sell tickets and pay-per-view packages. For better or worse, MMA fans enjoy tuning in to MMA fights. Paulo borrachinha. Whether to see him win or lose. As the old saying goes: 'Fights are sold before they start' and of this game, few understand how the former title challenger.

Borrachinha's dilemma at the moment is: everything has a limit, and at some point the victories need to come back to accompany him. The MMA fan was surprised by the official announcement of the fight with Sean Strickland. How can an athlete who is 1-3 in his last four fights and hasn't won since August 2022 face the recently dethroned former middleweight champion in a duel worth a new title fight?

Regardless of the answer, Paulo needs to win Sean Strickland No. UFC 302 which takes place this Saturday (01). A defeat to the former champion could bury his chances of winning the belt in the medium term and definitively remove him from the organization's 'darling' position.

Read More about: , , ,


UFC Denver results UFC 303 results UFC Saudi Arabia results UFC Las Vegas 93 results UFC Louisville results