Alex Poatan was the fighter who generated the most profit for the UFC Store in 2024 / Instagram screenshot
Alex Poatan was not only considered the best fighter of the year, but also the top seller in 2024. This Monday (30), the 'UFC Store' (official online store of the organization) released in a publication on its 'Instagram' profile the list with the five fighters who sold the most personalized products in the year. And the Brazilian, light heavyweight champion (up to 93kg) of the Ultimate, appears at the top with the preference of MMA fans.
Poatan's sales success reflects what the fighter accomplished this year inside the world's most famous octagon. With three appearances and three knockout victories in 2024, the Brazilian successfully defended his belt against Jamahal Hill , Jiri Prochazka , and Khalil Rountree.
See too
With numerous customized items, such as t-shirts, jackets, and competition shorts, Alex Poatan was the most profitable athlete in the Ultimate Fighting Championship (UFC) in 2024. The top 5 also includes Hawaiian Max Holloway in second place, followed by Dustin Poirier in third, the flamboyant Sean O'Malley in fourth, and heavyweight champion (up to 120,2 kg) Jon Jones in fifth, rounding out the list. (see below)
Alex Poatan was the fighter who sold the most products in the official UFC store in 2024. Photo: Reproduction Instagram UFC Store
And when things are going well, they're complete! Alex Poatan also holds a prominent position in the virtual world, in the game 'UFC 5'. Released a year ago, the EA Sports game recently revealed the fighters most chosen by gamers. The Brazilian appears in second place among the male characters, behind only Conor McGregor who, even though he's been out of the octagon for over three years, remains the big favorite in the digital world.
Exclusive: Michael PQD talks about his brutal UFC debut victory.
You need to log in to comment.